J Mendel created a concept for its new fashion line for the new season- a virtual fashion show. With that idea in mind we created a virtual catwalk displaying J Mendel's new line. There was an overarching story of simple daytime dress going into flowing, luxurious night dresses. With each step the dresses and the backgrounds changed and morphed seamlessly.
Role: Designer / Animator
Director: Kim Canter / Producer: Stephanie Levy / DP: Christopher W. Johnson / ECD/Compositor: Tim Crean / Music: Billy Corgan